Bozoma Saint John Joins Entertainment Company Endeavor As Chief Marketing Officer

Endeavor has officially tapped the high profile all-star Uber branding executive, Bozoma Saint John. Saint John will join the parent company of talent agency WME-IMG as the new chief marketing officer.

“Boz’s strong creative vision has the power to create cultural moments that are transformative for brands,” said Endeavor CEO Ariel Emanuel in the announcement. “We’re excited for what it means when her vision comes face-to-face with our client roster and portfolio of brands who are shaping the cultural conversation around the world every day.”

Saint John got her start in advertising at Arnold Worldwide and Spike Lee’s Spike DDB, as well as the fashion brand Ashley Stewart, where she was Vice President of Marketing. She led PepsiCo’s foray into music festival-based marketing as head of the Music and Entertainment Marketing for over a decade, and then joined Beats Music in 2014. When Beats was purchased by Apple, Saint John became the head of global consumer marketing for iTunes and Apple Music

While at apple, Saint John was the genius behind the Ava DuVernay-directed commercial featuring Mary J. Blige, Kerry Washington and Taraji P. Henson. Saint John has quickly become the face of empowerment and diversity in the tech world, and w look forward to the changes that she is bound to make in the entertainment industry!

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